Pay Per Click Management (PPC)
What is PPC? PPC stands for Pay Per Click. These are the ads you see at the top and bottom of Google Search Results Listings and as the name suggests, you pay for each time the ad is clicked! With PPC you can target specific geographic locations, manage keywords, manage daily spend limits and much more. Our PPC Specialists will analyse your target market, research optimal keywords, create a results-orientated campaign & then make a selection of advertisements to optimise the campaign for the lowest price per click. Our team will provide clear monthly reports for you to see your results and provide you with on-going optimisation.
Platforms such as Google AdWords and Bing Ads are important to your business. With our pay-per-click marketing (PPC) expertise, we can help take your accounts to the next level. We customise a strategy and tailor our reporting to your specific needs. We provide the support and guidance you require to accomplish your goal, be it maximising return on investment, increasing leads, or driving brand awareness.
OUR PAY PER CLICK SERVICES
Our PPC Audit process starts from understanding audit objective, coverage and leading to data analysis.
EasySeo can help you with paid social campaigns that can drive your target audience toward much targeted desired actions.
Hiring us gives you the benefit of a full-time AdWords expert without the extra cost of hiring another full-time employee.
Our in-house Bing ads agency team has the training and expertise you need to make the most of Bing’s popular PPC platform.
Your display ads will be targeting an audience that has already indicated an interest in your service or product.
REMARKETING & RETARGETING
Improve ROI and increase conversions by marketing to people who have all ready visited your website.
Brief synopsis of our pay per click campaigns
Our pay-per-click (PPC) management service includes the following components:
- PPC search campaign strategy
- Keyword research and selection
- Ad creative development
- Campaign set-up
- Bid management and ROI tracking
- Landing page optimization and development
- Campaign management and analysis
We report monthly on your campaign’s success regarding keyword choice and text choice, and we create a rank report so you know where you rank organically for the keywords you pay for. Additionally, after you review the report, we’ll book a one hour call with the members of your team to explain your campaign’s progress, direction, and answer any questions you may have.